Advertising Salespeople Skill required for the work: Communication skill and persuasive ability
Job description: Advertising salespeople sell advertising space to businesses and individuals. They contact potential clients, ,make sales presentations, and maintain client accounts
Likelihood of AI replacement: Likely
As advertising shifts away from prints and TV and towards web and social media landscapes, people simply don't need to be managing those sales for marketers who want to buy ad space. More social media platform are making it easy for people to buy space through free application program interfaces (APIs) and self-serve ad and marketplace to remove the salesperson and make it faster and easier for users to make money
Web-based sales methods provide convenience for the sales industry to collect and accumulate relevant information. Many companies use these data and perform big data analysis, to provide references for the company's sales plan, product design, market positioning and even strategy formulation, making it more precise.
The quasi-market strategy not only saves costs, but also brings more abundant profits. All this contributed the company's turn to digital marketing.
However, according to the observation of professionals, big data analysis also has its limitations. In many industries, it is not fully used as a basis for decision-making, so it is also unrealistic for many industries to get rid of all traditional Salesperson. But it is not difficult to imagine if a company has experienced salesperson teams, while possessing strong data analysis capabilities, then its ability to control the market cannot be underestimated